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Meat
Easy
6 Servings
Allergens 
No Allergens specified
6 Hours, 30 Minutes
Diets
Esty takes the guesswork out of roasting with one perfected recipe that can shine across three different price points. From budget-friendly to splurge-worthy, learn how to make a perfectly tender roast no matter what your wallet allows – and finally get all your panic-induced questions answered.
Watch the full episode of Easy Does It with Esty Wolbe.
1 3-to-5-pound roast such as top of the rib, second-cut brisket, or bone-in flanken roast
2 tablespoons Gefen Honey or maple syrup
2 tablespoons finely ground coffee beans (if instant coffee, such as Elite, reduce to 1 tablespoon)
1 and 1/2 tablespoons paprika
1 tablespoon kosher salt
1 tablespoon black pepper
1 teaspoon onion powder
2 onions, sliced
1/2 cup dry red wine, such as Alfasi Cabernet Sauvignon
1/2 cup beef broth or water
Preheat your oven to 275 degrees Fahrenheit.
Pat the roast dry and rub the honey evenly all over the meat.
Combine coffee and spices and sprinkle evenly all over the honey coated roast, pressing lightly so it sticks.
Spread the onions in the bottom of a roasting pan and place the meat on top. Pour in the wine and broth and cover with Gefen Parchment Paper then tightly with foil.
Bake covered until fork tender, around six hours. Larger roasts may need more time. For best slicing results, slice when cold.
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Can I leave out the coffee or substitute it with something else ?
You technically could, it just won’t be a coffee rub anymore, so not sure how it would taste.
Can I use boneless flanken roast? The but her here doesn’t sell it on the bone unless you buy short ribs
Yes, it should work!
There doesn’t seem to be a lot of liquid remaining to warm it up and I’m afraid it will be dry when warmed up plus I was hoping to service at Seder- any recommendations? It’s super moist now but
Yes! You can add vegetable or chicken stock or water so it covers the meat 1/4-1/2 way up, so it does not dry out.
Can this be made in a crockpot?
Esty said you can!
Low/high and how long? I am guessing high for 6h? Thanks!
It’s up to you! Low and slow overnight or on high for less time! Just make sure there’s enough liquid so it doesn’t burn 🙂
Can I leave out the honey or maple syrup if I don’t use these for Passover or what can I use instead?
Do you use brown sugar?
Should it be frozen after slicing
Yes- slice first and then freeze
Can you skip the paprika and black pepper?
Betweencarpools has a great coffee rub that only uses sugar, coffee and salt
Yes
Hi, what can I use instead of paprika? During the year and pesach?
I don’t really have a substitute for paprika- sorry!